(Freelance/Part-time) Country Marketing Manager - Japan

2-5 years, part-time, Berlin

Your role will be to

  • Research SEO keywords and create content based on those keywords for the Tandem website and blog.

  • Analyze website data to identify trends in the local market and execute a keyword optimization strategy based on these trends.

  • Manage the Japanese App Store and Google Play Store pages and implement the latest trends in ASO.  

  • Localize and translate in-app texts, push notifications, emails, and website content. 

  • Create engaging social media posts for our Japanese social channels. 

  • Collaborate with Tandem’s growth team to implement promotional campaigns in the Japanese market. 

You are the right fit for the role if

  • You have proven ASO, SEO, and Google Analytics experience and are up-to-date with best practices in these areas. 

  • You’re an excellent communicator with strong writing skills.

  • You’re creative and full of ideas about motivating people to learn languages.

  • You’re native in Japanese and fluent in English. Other languages are a plus. 

  • You’re available for approx. 20 hours per week. 


It would be a plus if:

  • You have prior experience working in the Japanese market.

  • You’re familiar with SEMrush, Contentful, and LingoHub.

  • You’re based in Berlin and are available for meetings at Tandem HQ. 

  • You have prior experience working for a mobile app in the EdTech space. 

The benefits

  • The chance to join a friendly, highly experienced and exceptionally talented team early on
  • Competitive remuneration
  • An inspiring office at Rosenthaler Platz, in one of Berlin’s Startup hotspots
  • German lessons in office and free access to our language tutors on Tandem
  • Free choice of your IT setup
  • Relocation assistance
  • Team lunches, excursions, drinks, great coffee, office snacks, board games etc.
  • You’ll probably learn how to say “Hi” in 20 more languages